Today Show: “Aging is BAD (for Women)”

As I get closer to turning 40, and as I get more and more exciting excited with each passing year that I get to celebrate another birthday, I get closer to the demographic of women addressed by media personalities continually trying to make them feel terrible better about aging.

Just this morning, the Today Show featured gorgeous images of Cher, Jane Fonda, Helen Mirren, Sophia Loren, and Vera Wang as evidence that women over sixty can still be attractive.

Can we do it without millions of dollars for trainers, expensive creams, and facial treatments? We don’t know! But that’s not the point.

What is the point?

Lester Holt introduced today’s segment on sexy aging, “Stunning, Sexy, and Sixty,” saying, “More and more women are defying their age and showing the world you can look fabulous at any age.”

That is, we can look fabulous at any age as long as we defy our age.

Today Show correspondent Joelle Garguilio hosted the feature and asked by way of introduction, “Could age really just be a number?”

I’ve always liked to think so, yes. A number and more. Every year is 365 more days filled with any number of experiences, large and small. It’s that many more laughs, that many more meaningful encounters with people, that many more learned factoids that mean nothing in the end but that are fun to share with other people, that many more kisses, that many more days hearing the birds, that many more sing-a-longs in the car to really bad songs, that many more glasses of wine, that many more mornings of coffee and the Today Show.

Because I’m so enthusiastic about this opportunity to be alive until the dreaded day when I’m not, it was with high hopes that I sat back to watch the segment. Forgetting Holt’s “defying their age” and focusing instead on “great at any age” and giving the segment the benefit of the doubt, I prepared myself for coverage of changing views on age and aging (for women, anyway – this is rarely covered with as much frequency for men. Hm…).

We’re seeing age in a new way, I imagined them saying. Women are no longer hiding their age, but taking pride in it, viewing their laugh lines as evidence of a happy life and celebrating the fortune of their continued existence the older they get. Why, even Kelly Osbourne has put her stamp of approval on age by prematurely dying her hair gray.

The images came, then. Cher, Tina Turner, Jane Fonda…each more fabulous than the last, none showing any evidence of having had plastic surgery, and with Garguilio’s voicover saying, “Proving you can look great no matter how old you are.”

Of course, the thing Cher, Turner, Fonda and the rest have in common is that they look young for their age. (And, of course, pretty – they were fortunate to not have their features change in a way we as a society would judge “unattractive” as they aged.)

But, wait–maybe it’s not about youthfulness at all! The next clip featured Harper’s Bazaar Executive Fashion and Beauty Editor Avril Graham saying, “Age is just an attitude of mind.”

(This is true. I’m 22, and have been 22 since I was 14.)

An attitude of mind, she said. What could follow that but interviews with older women who are living fun, interesting lives and feeling more vibrant than ever?

As it turns out, it was an image of Vera Wang, who “showed off her age-defying body in a recent Harper’s Bazaar layout.”

(My camera is adding ten pounds to the original image.)

So, age is not an attitude of mind. Looking good as an older woman means defying your age. “Her body could easily belong to a woman in her 20s,” Garguilio said of Vera Wang.

Once finished holding up Wang’s very thin body as the look older women should aspire to, it was time to move on to the undeniably beautiful Helen Mirren (fuller-figured than Wang, but they didn’t show her recently-famous bathing suit shot), about whom Garguilio said, “Dame Helen Mirren credits sleep for her youthful appearance.”

The segment then moved in what promised to be a more responsible direction, with Garguilio asking, “But do these images of fantastic-looking women help or hurt other women who struggle with body issues?”

Today Show image, 1.28.2012. Guest psycho-therapist Robi Ludwig.

Guest psychotherapist Robi Ludwig had the answer to this laughably absurd-for-its-lack-of-self-awareness question:

If this serves as a role model for women to be as healthy and look as youthful as possible, then fantastic. If women are going to use it as a way to attack themselves for not looking a particular way, or fitting some small idea of beauty, then of course it can be a bad thing.

Do these images of fantastic-looking women help or hurt…?

If this serves as a role model for women to…look as youthful as possible, then fantastic?

Actually, what has the most potential to lead to any emotional issues American women have when it comes to aging is segments like this that equate “fantastic-looking” with “young-looking,” whose message is “Aging well means looking young.” Not, “Aging well means having good muscle tone and some weight on you so that when you fall you don’t break bones.” Not, “Aging well means staying active and engaged and truly living your life.”

No. Aging well means looking unrealistically young.

I don’t blame the Today Show alone for perpetuating this ludicrous ideal. It’s everywhere. It’s so everywhere that it’s almost impossible to fight. I find myself feeling complimented when people say I look young for my age, and then I kick myself.

Aging is inevitable, and this emphasis on the idea that age is bad, that we should feel self-conscious about the physical changes we absolutely cannot control, is the worst possible message to send.

Today Show, women’s magazines, and all others insisting that youth is the standard of beauty, I refuse to let you mess with my head and sully my enjoyment of every extra year I get to live.

I refuse to empathize with those people who lament another birthday, who in effect complain that they’re still alive and punch this incredible gift in the face.

I hope that the day I overhear someone saying “She looks old,” I can honestly and happily think, Thank you!





6 thoughts on “Today Show: “Aging is BAD (for Women)”

  1. Beauty really IS in the eye of the beholder. Far too many women have ‘image issues’, thinking what others view them as. What really counts though? How your significant other looks upon you, in my opinion.

    I’m 53 and my wife is 50. Check the picture of the two of us on our honeymoon on my site’s home page when we were on our honeymoon 3 years ago. She’s one sexy lady! No plastic surgery as I’m really sure Fonda, Cher and Turner have paid for, despite saying to the contrary.

    Live well, play with vitality and love with harmony with someone that deeply wants you for who you are. Those society inflicted ‘age challenges’ will tend to fade away.

    1. Hi, Martin!

      That, and probably more important, how you look at yourself. But, agreed – if you’re worried about how you look to anyone else, the one person who matters is the one you love.

  2. Dominique Millette

    Oh, yes. The very thought that we have to be sexy at all, whatever we look like, well after menopause, makes me tired just to think of it. Sometimes you just don`t want anyone taking the blue pill in your life.

  3. Ironically, the Today Show had another segment on aging today. This time, the focus was on using models and featuring product lines for women who really are older. Like the 90-year-old Iris. They talked about how women don’t need botox or plastic surgery and that it’s time we started accepting wrinkles and aging and seeing the beauty there rather than fighting so hard to look 20. I agree with the message, but ultimately, the Today Show gets money from sponsors and promoting endless beauty treatments. I’m Greek and find this obsession with looking forever young to be an American pursuit. European women, for the most part, tend to look and feel more comfortable with their advancing years. I’m 44 and hope to live to be 187, just like that beautiful, wrinkled character in the Raymond James commercials! :-)


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